WWF
Membership and supporter magazine, digital content hub
Lead designer on pitch
Lead designer on launch
Bringing conservation to life.
I worked on the pitch and relaunch of WWF’s membership and supporter magazines Action and Impact. I also worked on an app version of the magazine and more recently an online content hub for which I designed templates in Figma before the site was built by an external agency. The goal was to make the magazine more emotive and interesting to members. The magazines were award nominated and in a survey following the relaunch, 97% of readers defined the content of the magazines ‘interesting’ or ‘very interesting’.